design concept of Asian Games Official uniforms and torch
Hangzhou News   2021-09-13 16:54   Source:hangzhou.com.cn

The torch design for the 19th Asian Games Hangzhou 2022, named “Eternal Flame”, was inspired by Liangzhu Culture, a strong proof of the existence of 5,000 years of Chinese civilization. With grand, magnificent, and meaningful design, the torch reveals the unique creativity of “Designed by China” and the hardcore strength of “Made in China” to the world through torch relay.

The ceremony uniforms for Hangzhou Asian Games, including the uniforms for medal bearers and flag raisers, are not only a key part of the visual images of the event but an important platform to show the spirit of Hangzhou Asian Games and introduce Chinese culture to the world.“Clouds in Twilight”, the theme of the design, implies multifarious forms and a blaze of color.

Introduction of the official sports uniforms for the 19th Asian Games Hangzhou 2022: Design Philosophy: promote the feature of "mild and glossy". The official sports uniforms select the changeful part of the core graphics of Hangzhou Asian Games on the right side to present the lively, mild, glossy beauty of curves. Cloud dot, an Internet element with the sense of fashion and modern technology, is added to integrate the tradition with the innovation. As to the color scheme, Chinese color culture and the urban characteristics of Hangzhou are extracted and condensed to bring out the unique charm of a color system that is "always charming with either light or heavy hue".

Author:  Editor:Wang Jian