Chinese Fad and Domestic Products Lead Tmall’s Double 11 Shopping Carnival, Which Grosses 540.3 Billion Yuan
Hangzhou News   2021-11-12 15:26   Source:Hangzhou Daily

Tmall’s Double 11 shopping carnival grossed 540.3 billion yuan at 00:00 November 12, 2021. Over 2,600 brands’ first-hour transaction volume exceeded their first-day transaction volume last year. “Chinese fad” and “domestic products” have become the key words for this year’s Tmall Double 11 new consumption. Huawei, ERKE, Pechoin, Warrior, Bananain, TINECO… a number of brands, old and new, have grossed more than 100 million yuan.

Author:ZHUANG Zhengyue (Reporter) Photo by WU Jing (Chief reporter)  Editor:Wang Jian